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http://daymarcollege.edu/programs/medical-massage-therapyWhen it comes to your massage therapy career, your clients are everything. Getting new clients is good, but keeping clients coming back is even better. Regardless of whether you run your own massage therapy business, work at a spa or even work in a doctor’s or chiropractic office, relationship building can make you a more successful massage therapist.
To make sure your clients trust you as their massage therapist, try incorporating these four practices into your daily work routine:
To better understand your role, it may help to gain support by working with a supervisor or building a peer group of other massage therapists. Having a supervisor or peer group may help you when making business decisions and understanding your role as a massage therapist.
Before passing away, Nina McIntosh, an educator in the massage profession, said that “boundaries are like protective circles surrounding the professional relationship. Rather than being barriers that separate us from our clients, boundaries safe guard both practitioner and client.” Creating boundaries is not a negative part of relationship building, rather it may help both the client and the practitioner feel more comfortable with each other and with the massage therapy.
“Our task is to meet our clients’ vulnerabilities with respect and kindness and we do that by maintaining secure boundaries,” McIntosh said.
Clients may wonder whether or not they should talk to their massage therapist during their massage. To work on your client relationship building and make your client feel more comfortable, it can be helpful to let them know they can relax. However, they should be able to inform you of their comfort level or ask any massage therapy-related questions, if necessary.
Another aspect of relationship building between client and massage therapist is for the client to know that they have a sanitary and stress-free environment where their massage takes place. States often require that all salon services use clean and disinfected tools and equipment, but you can also go an extra step for your clients.
Naturalhealers.com suggests in addition to properly cleaning your massage table and chair, and changing the sheets between clients, you can also be aware in all situations. For example, if a client begins to drool during a massage, be ready to offer a tissue.
In her book Keeping the Professional Promise, Dr. Cidalia Paiva said “in the therapeutic relationship we are not simply serving the interests of persons: we are specifically serving the health care interests of vulnerable persons.” Clients place significant trust in the hands of their massage therapist, so relationship building must be a priority.
As the industry reached $12.1 billion in 2015, it has become apparent that there are a large number of people devoting time and money to seek out massage therapy treatment. And with 96 percent of massage therapists believing that massage therapy should be considered part of the health care field, massage therapy is taken seriously as therapeutically beneficial.
At Daymar College, we offer courses such as Massage Therapy Lab I and Ethics, Massage Therapy Business and Ethics, and Strategies for Success. These courses can provide the opportunity to grow in your strategic relationship building abilities, which may help you succeed as a massage therapist. Get started on your massage therapy training at Daymar College!